Do you know about Hoopla’s Bonus Borrows program? It has become a favorite among library patrons because it extends borrows through the end of the month. But Bonus Borrows benefit libraries, too.
What are Bonus Borrows?
Hoopla Bonus Borrows lets patrons access a curated selection of titles each month without using their library borrows. For the last seven days of each calendar month, patrons can dive into this special selection, choosing from a range of exciting titles without impacting their monthly borrowing limit. This means that even if they’re running low on their regular borrows, they can still enjoy new content, including TV shows, movies, comics, manga, eBooks, audiobooks, and BingePass, even if they’ve reached their monthly borrowing limit.
Bonus Borrows are a fantastic way for Hoopla users to explore titles, series, and authors they may not have encountered otherwise. And who are the patrons who regularly bump up against their borrowing limits? Your biggest users.
FREE for Libraries
Bonus Borrows are completely free for libraries. This feature helps lower your cost per circulation while simultaneously increasing engagement among patrons. By offering an enticing selection of titles, you can make your most active patrons happy and promote greater library use.
FREE for Patrons
Bonus Borrows give patrons the chance to enjoy more content even when they’re running low on their monthly borrowing limit. And not only is Hoopla free for patrons, but Bonus Borrows are a “freebie” as well, in terms of their monthly borrowing limit. With access to a rotating selection of titles every month, patrons feel encouraged to explore genres and formats they may not typically choose.
Bonus Borrows are Available Monthly
Hoopla’s Bonus Borrows are a monthly occurrence. Being available monthly enhances the value of the service and allows libraries to provide a continually fresh selection of content. By integrating this feature into your library’s offerings, you can foster a more dynamic and engaging atmosphere that keeps patrons coming back for more.
How to Promote Bonus Borrows
- Leverage the Hoopla Resource Center:
Each month, visit the Hoopla Resource Center to access digital assets that can help you promote Bonus Borrows. These materials may include social media and online graphics, email templates, and print flyers designed to spread the word about the latest curated selection available to patrons. - Involve Staff:
Ensure that all library staff members are well-informed about Bonus Borrows and how they work. When staff can confidently explain the program to patrons, they can better assist users in discovering and using this valuable resource.
Embrace the opportunity Bonus Borrows offers and connect your community with fantastic content. Increased engagement with the library’s digital media? That’s a Big Bonus.
