Leveraging Digital Access to Grow Library Funding and Advocacy
April Webinar | April 30, 2 pm EST
Join Jonna Ward, CEO and Founder of the Library Support Network, Kelly Reisig from Hastings Public Library, and Trenton Smiley, Director of Customer Messaging at Hoopla, as they explore how libraries can adapt to the growing shift in fundraising and position themselves for sustained community investment. Particular attention will be given to how digital services, including your Hoopla collection, reinforce the library’s commitment to equitable access.
Topics covered include:
- Current trends and best practices in library fundraising
- Strategies for incorporating digital collections into donor and stakeholder conversations
- How libraries can leverage the breadth of their digital collection to support donor-attractive initiatives and expand experiences beyond the physical space
- How Hastings Public Library engaged with its patrons and city council to secure additional funding
Part of Hoopla U, a new content series created specifically for today’s library professionals. Designed to address opportunities and challenges libraries face in both the digital and physical spaces, Hoopla U goes beyond surface-level insights to provide practical, actionable strategies that help librarians strengthen their impact and expand their reach within today’s changing support landscape.
Hoopla U webinars can be used towards professional development and continuing education credits.